Demand Side Platform

At Bidsopt, we believe that every brands and agencies should have an easy access to programmatic advertising. That's why we made one of the most flexible Demand Side Platform in the world. Evolve every day.

What is Demand Side Platform?

A demand-side platform (DSP) is a system that allows buyers of digital advertising inventory to manage multiple ad exchange and data exchange accounts through one interface. Real-time bidding for displaying online advertising takes place within the ad exchanges, and by utilising a DSP, marketers can manage their bids for the banners and the pricing for the data that they are layering on to target their audiences. DSPs allows users to optimise based on set key performance indicators such as effective Cost per click (eCPC), and effective Cost per action (eCPA). DSPs creates a unique opportunity for advertisers to truly control and maximise the impact of their ads.

Features of DSP

Self Serve UI

You control every aspect of your campaign. You can make changes as you wish to the campaign targeting.

Cross-Device Capabilities

We enable the advertisers and brand builders to precisely target the audience, across a wide range of devices.

World wide inventory

We integrated with multiple supply sources like exchanges, app developers, websites and ad network.

Ad Format

Indulge your audience with multiple ad formats such as Banner, Native, Rich Media and Video.

Analytics& Reports

We have extensive reporting and analytics options to get detailed insight about a campaign

Rule-Based Optimisation

Rule-based Optimisation enables your campaigns to self-optimize effectively, according to your predetermined rules. This ensures that your campaigns are systematically run and the money is spent only on the traffic that converts.

Enforcing marketing accountability

Bidsopt is committed to providing the best quality and truly satisfying experience to both advertisers and publishers. We work with thoroughly vetted Mobile Measurement Partners (MMPs) and high-quality Ad Scanning tools.

Our Programmatic Expertise

Being able to understand what works best for each campaign, we at Bidsopt work closely with brands and agencies to deliver high impact ads across the devices. Real-time performance reports can help you understand how your audience is engaging with your brand through their devices.


Daily Ad Request


Traffic from major exchanges

Choose the right ad format

From the most engaging video, native , rich media and banner ads

Banner Ads

In the world of digital advertising, banner ads have come to dominate ad campaigns and continue to be seen across both apps and the mobile web. We support all IAB Ad Sizes for banner ads.

Rich Media Ads

Rich media ads are no stranger to digital advertising today. There are many innovative ways for you to impress your audience, make them remember you and compel to be your loyal brand advocates. We support ad formats such as Interactive Banners, Interstitial Banners, Expanding Banners etc.

Native Ads

Mobile native advertising is a format of advertising that takes advantage of the form and function of the surrounding user experiences, all of which are indigenous to the wide variety of mobile devices.

Video Ads

Video ads are simple in their concept yet complex in their execution. Video ads that play while either a user opens or interacts with a mobile application.

Pop Ads

A pop-up is a graphical user interface display area, usually a small window, that suddenly appears in the foreground of the visual interface.